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Where the old meets the new, in an authentic Italian experience.
In the heart of Como is reborn a place where history, crafts, culture, fashion, good food and lovable wine meet. This place is called Via Vitani, a real pearl that contains the soul of the city.
It is an ancient district, where you can still breathe the medieval charm with only ancient buildings, the shops and the Lady of the Cortesella, a mysterious noble fresco that for centuries observes life flowing from its window.
Originally it was one of the residential districts linked to the shore of the lake and the port of Piazza Cavour. For its importance, it then became the seat of one of the most powerful families of Como: the Vittani, who between 1250 and 1420 fought for the political and economic dominance of the city. Its importance is also evidenced by the luxurious Renaissance buildings, including the palace of the Macafassi family.
Its unique character has been rediscovered in the last decade, becoming the historic heart of the city due to its typical characteristics of small Italian cities: narrow streets, ancient buildings, hidden courtyards and many elements of the past. Walking along the cobbled street you can still breathe the charm of the traditions handed down for decades. From the "Osteria del Gallo", restaurant and inn opened since 1920, to the characteristic jewelry and tea room "Lopez", to the ancient "Plinio" bookshop, which offers a refined selection of books.
This street has also become synonymous with Made in Italy fashion: women’s and men’s clothing, footwear and, last but not least, accessories. For all these items Via Vitani is also our street, the headquarters of our store (at number 19). A choice not made by accident: for us quality, Italian tradition, environmental sustainability and refinement are fundamental values. And what better place could represent us?
If you too have been fascinated and want to enjoy a 360 º Italian experience, Via Vitani will be your favorite destination!
There are places on Lake Como that you would not expect to exist. Casa Bianca Como is one of them. A historic villa open to the public since 2024, it houses a deeply personal contemporary art collection — works by Francesco Vezzoli, Pier Paolo Calzolari and others — alongside Cova, the historic Milanese patisserie. We went on a winter afternoon. We will return.
The things we value most about how we work were not invented. They were inherited — from the mills, the artisans, and the rhythms of life on Lake Como. And they are responsible. Zero waste. Transparent supply chain. Timeless design. No compromise.
Every Nosetta piece begins with the fabrics of Como—the same exceptional textiles that supply the world's luxury houses. But understanding why these fabrics are exceptional requires going deeper. Recently, director Maddalena Terragni guided us through the Fondazione Antonio Ratti's extraordinary collection: over 3,300 textile fragments spanning from the third to the twentieth century. What Antonio Ratti began in the 1950s as personal design inspiration has become an invaluable public resource. For those of us working with Como textiles, it's a return to the source—a reminder that we're not simply buying fabric, but participating in a heritage that spans centuries.
